BannerBear appears to be discontinuing their affiliate program ๐Ÿ˜Ÿ
The tweet sheds light on the challenges businesses face with affiliate programmes, especially when it comes to fraudulent activities. It's a reminder that while affiliate marketing can be a lucrative channel, it's not without its pitfalls. The mention of TikTok and its organic reach highlights the power of social media and how genuine mentions can sometimes outperform structured affiliate programmes.
It's like when you're farming, and you invest in a new type of seed hoping for a bountiful harvest, but pests (fraudulent activities in this case) eat away at your crops. Sometimes, letting nature take its course (organic mentions on platforms like TikTok) can yield better results than forced interventions (structured affiliate programmes).
The tweet also sparked a discussion among followers, with many sharing their experiences and insights on affiliate marketing, its pros and cons, and the evolving landscape of digital marketing.